Privacy policy

Last updated: September 9, 2026

The vivaluren online store is owned and operated by Shenzhen Yongchen Technology Co., Ltd. (“Company,” “we,” “us,” or “our”).

Shenzhen Yongchen Technology Co., Ltd. is the legal entity responsible for operating vivaluren.com and for the handling of personal information associated with the Site.

vivaluren operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the “Services”).

vivaluren is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, process, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, processing, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person.

Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify or reasonably be linked to you.

We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details, including your name, address, billing address, shipping address, phone number, and email address.
  • Financial information, including credit card, debit card, and financial account numbers, payment-card information, transaction details, form of payment, payment confirmation, and other payment-related details.
  • Account information, including your username, password, security questions, preferences, and settings.
  • Transaction information, including the items you view, place in your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as your past transactions.
  • Communications with us, including information you provide when communicating with us, such as when submitting a customer-support inquiry.
  • Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.
  • Usage information, including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, visit or use the Services, communicate with us, make a purchase, or otherwise provide us with your personal information.
  • Automatically through the Services, including from your device when you use our products or Services, visit our website, and through the use of cookies and similar technologies.
  • From our service providers, including when we engage them to provide technology, payment, fulfillment, customer-support, analytics, or other services and when they collect or process personal information on our behalf.
  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

Provide, Tailor, and Improve the Services

We use personal information to provide you with the Services, including to:

  • Perform our contractual obligations;
  • Process payments;
  • Fulfill orders;
  • Remember your preferences and products you may be interested in;
  • Send notifications related to your account;
  • Process purchases, returns, exchanges, or other transactions;
  • Create, maintain, and manage your account;
  • Arrange shipping and delivery;
  • Facilitate returns and exchanges;
  • Enable you to submit reviews; and
  • Provide and improve your shopping experience.

This may include using personal information to better tailor and improve the Services.

Marketing and Advertising

Where permitted by applicable law, we may use personal information for marketing and promotional purposes, including:

  • Sending marketing, advertising, and promotional communications by email, text message, or postal mail;
  • Showing online advertisements for products or Services on our Site or other websites; and
  • Providing advertising based on products you previously purchased, viewed, or added to your cart and other activity involving the Services.

Security and Fraud Prevention

We may use personal information to:

  • Authenticate accounts;
  • Provide a secure payment and shopping experience;
  • Detect, investigate, or respond to potentially fraudulent, illegal, unsafe, or malicious activity;
  • Protect public safety where appropriate; and
  • Maintain the security of our Services.

If you create an account, you are responsible for keeping your account credentials secure.

We recommend that you do not share your username, password, or other access details with anyone else.

Communicating With You

We use personal information to provide customer support, respond to inquiries, provide effective Services, and maintain our business relationship with you.

Legal Reasons

We may use personal information to:

  • Comply with applicable laws;
  • Respond to valid legal processes;
  • Respond to requests from law-enforcement or government agencies;
  • Investigate or participate in civil discovery, litigation, or other legal proceedings;
  • Address actual or potential disputes; and
  • Enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose personal information to third parties for legitimate purposes consistent with this Privacy Policy.

These parties may include:

  • Shopify;
  • Ecommerce and technology providers;
  • Payment processors;
  • Data analytics providers;
  • Customer-support providers;
  • Cloud-storage providers;
  • Fulfillment providers;
  • Shipping carriers;
  • Marketing and advertising partners;
  • Fraud-prevention providers; and
  • Other operational service providers.

We may also disclose personal information:

  • When you direct, request, or authorize us to do so;
  • Where necessary to ship or deliver products;
  • Through your use of social-media widgets or login integrations;
  • With our affiliates or members of our corporate group;
  • In connection with a merger, acquisition, restructuring, bankruptcy, financing, or similar business transaction;
  • To comply with applicable legal obligations;
  • To respond to subpoenas, search warrants, or similar lawful requests;
  • To enforce applicable terms or policies; or
  • To protect or defend the Services, our rights, or the rights of customers and others.

Depending on where you live, you may have the right to opt out of certain disclosures or uses of personal information for targeted advertising.

Where available, you may exercise applicable opt-out rights through our privacy-choice controls.

Relationship With Shopify

The Services are hosted by Shopify.

Shopify collects and processes personal information about your access to and use of the Services in order to provide and improve the Services.

Information you submit through the Services may be transmitted to Shopify and other service providers that may be located in countries other than the country in which you live.

In addition, to help protect, grow, and improve our business, we may use certain Shopify features that incorporate information obtained from your interactions with our store, other merchants, and Shopify.

In certain circumstances, Shopify may be independently responsible for processing personal information, including responding to requests concerning privacy rights relating to Shopify’s processing activities.

For more information about how Shopify uses personal information and the rights that may be available to you, please review the Shopify Consumer Privacy Policy and Shopify Privacy Portal.

Third-Party Websites and Links

The Services may provide links to websites or other online platforms operated by independent third parties.

If you follow a link to a website that is not affiliated with or controlled by us, you should review that third party’s privacy, security, and other applicable policies.

We do not control and are not responsible for the privacy, security, accuracy, completeness, availability, or reliability of independent third-party websites or platforms.

Information you provide through public or semi-public areas, including third-party social-networking platforms, may also be visible to other users and may be handled by those third parties according to their own policies.

The inclusion of a third-party link does not necessarily mean that vivaluren endorses that third party, its content, products, or services.

Children’s Data

The Services are not intended to be used by children below the applicable legal age in their jurisdiction.

We do not knowingly collect personal information from children in circumstances where such collection would violate applicable law.

If you are a parent or legal guardian and believe that a child has improperly provided personal information through the Services, please contact us using the information provided below so that we can review the matter and take appropriate action where required.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell,” as those terms may be defined under applicable law, personal information belonging to individuals under 16 years of age.

Security and Retention of Your Information

No security measure is perfect or completely impenetrable, and we cannot guarantee absolute security.

Information transmitted through the internet may be exposed to risks while in transit.

We recommend that you do not use unsecured communication channels to send sensitive or confidential information to us.

The length of time we retain personal information depends on factors including whether the information is needed to:

  • Maintain your account;
  • Provide the Services;
  • Complete transactions;
  • Maintain business or financial records;
  • Provide customer support;
  • Comply with legal obligations;
  • Resolve disputes;
  • Prevent fraud; or
  • Enforce applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights described below in relation to your personal information.

These rights are not absolute and may apply only in certain circumstances.

Right to Access or Know

You may have the right to request access to personal information that we maintain about you.

Right to Delete

You may have the right to request deletion of certain personal information that we maintain about you.

Right to Correct

You may have the right to request correction of inaccurate personal information that we maintain about you.

Right to Data Portability

You may have the right to receive a copy of certain personal information that we maintain about you and, in some circumstances, request that the information be transferred to a third party.

Right to Opt Out of Sale, Sharing, or Targeted Advertising

Depending on where you live, you may have the right to opt out of the “sale” or “sharing” of personal information or processing considered targeted advertising under applicable privacy laws.

You may exercise applicable opt-out rights through privacy controls made available through the Services.

If you visit our website with a recognized Global Privacy Control (“GPC”) opt-out preference signal enabled, depending on where you are located and applicable legal requirements, we may treat that signal as an applicable opt-out request for the device and browser used to visit the Site.

If we are able to associate the device sending the signal with a Shopify account, the request may also be applied to that account where supported.

Other Do Not Track signals may not be recognized where no applicable legal or technical standard requires a response.

Managing Communication Preferences

We may send promotional emails where permitted by applicable law.

You may unsubscribe from promotional emails at any time by using the unsubscribe option included in those communications.

If you unsubscribe, we may continue sending non-promotional communications relating to matters such as:

  • Your account;
  • Orders;
  • Shipping;
  • Returns;
  • Refunds; or
  • Customer service.

You may exercise applicable privacy rights through controls made available through the Services or by contacting us using the information provided below.

We will not unlawfully discriminate against you for exercising applicable privacy rights.

Where permitted or required by law, we may need to verify your identity before processing a request.

In accordance with applicable laws, you may designate an authorized agent to submit a request on your behalf.

Before accepting a request from an authorized agent, we may require proof that the agent is authorized to act on your behalf and may also require you to verify your identity directly with us.

We will respond to eligible requests within the period required by applicable law.

Complaints

If you have concerns or complaints about how we process personal information, please contact us using the information provided below.

Depending on where you live, you may also have the right to appeal a privacy-related decision or submit a complaint to an applicable privacy or data-protection authority.

International Transfers

Personal information may be transferred, stored, or processed outside the country or region in which you live.

If personal information is transferred outside the European Economic Area or the United Kingdom and applicable law requires specific safeguards, we may rely on recognized transfer mechanisms such as:

  • Standard Contractual Clauses approved by the European Commission;
  • Equivalent contractual safeguards recognized by applicable United Kingdom authorities; or
  • Transfers to countries or recipients recognized as providing an adequate level of protection.

This section relates to the location of technology providers and data processing and does not mean that vivaluren offers product delivery to every country.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in:

  • Our business practices;
  • Services;
  • Technology;
  • Privacy practices; or
  • Applicable legal or regulatory requirements.

When changes are made, we will publish the revised Privacy Policy through the Site and update the Last updated date where appropriate.

Contact

If you have questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us:

Brand Name:
vivaluren

Legal Company Name:
Shenzhen Yongchen Technology Co., Ltd.

Website:
vivaluren.com

Customer Support Email:
service@vivaluren.com

Business Phone:
+86 755-2100-2672

Business Address:
Room 1110A, Unit 2, No. 478 Guiyue Road, Zhangge Community, Fucheng Sub-district, Longhua District, Shenzhen, China

The vivaluren online store is owned and operated by Shenzhen Yongchen Technology Co., Ltd.